The ultimate sustainability project to come to market in New York City. BORN JUICE is the first cold-pressed juice bar & plant-based eatery in the Bronx.
BORN JUICE is revolutionary because it has created a zero-carbon footprint model, as it incorporates green technology in the form of hydroponic gardens to grow food, harvested for our cold-pressed juices and plant-based dishes.
The South Bronx is considered a vast food desert, also the poorest congressional district in the United States, it is for this reason that BORN is a social entrepreneurship model that works with local youth to teach them about urban farming, technology, social gastronomy, and hyper-local systems.
In the process, BORN JUICE empowers the local population riddled with health disparities and awakens them to a new green reality, operating in their own neighborhood. A leader in food and agricultural technology, as well as social gastronomy in the Bronx, BORN JUICE has become the center of access and education, offering healthy options to a population historically deprived of healthy, hyper-local, sustainable food.
BORN, the first hyper-local juice bar to open in the Bronx. Unique for its sustainable model, by sourcing from rooftop gardens & harnessing solar energy.